The Maryland World Class Consortia holds regular meetings each quarter for members, potential members, supporters, and guests. Each meeting is a half-day "mini-conference" that provide new developments among Consortia members, examples of World Class tools in action, and networking with active practitioners. Our speakers this quarter:
Joe Dager: Lean Service Design
In many organizations, services were not intentionally designed, but were, instead, "grown and evolved" to sell a product. Many believe that all they need to do to win is to create better, more innovative products. But can we really stay ahead by focusing on products alone?
Even many so-called "service" organizations miss the mark. (Think about your last business service disappointment, or working with a government office or non-profit.) It seems that many would-be service organizations think of service as just a verb, or an activity that is consumed by customers. They think of service through departments or functions, and they tend to focus on their own activity, versus solving customer problems.
In this presentation, author, blogger, and lean trailblazer Joe Dager will introduce you to the tools and methods of Lean Service Design. You'll be blown away by Joe's energy and his common-sense approaches to using lean for systematically improving the process of service design and delivery. Joe has an enormous body of work, and this presentation will just scratch the surface.
Sarge Salman on Lean Startups
Entrepreneurs and intrapreneurs are using lean principles to learn in iterative cycles, reveal hidden customer needs, develop minimally viable products, generate new business models, and more. Sarge Salman, founder of the Baltimore Lean Startup group, will describe the "Lean Startup" movement, and highlight Baltimore companies - startups and established enterprises - that are applying Lean Startup methods to create value and wealth. Sarge will also unveil The Bmore Lean canvas - a tool to empower innovators of all kinds to learn faster and cheaper!
Tell all your sales, marketing, product/process design, service/customer support, and development people about this quarterly meeting and workshop -- These are two lean leaders you don't want to miss!
Agenda:
08:00 a.m. - Registration and continental breakfast
08:30 a.m. - Welcome and announcements
08:45 a.m. - Guest Speaker - Joe Dager
10:15 a.m. - Break
10:30 a.m. - Guest Speaker - Sarge Salman
12:00 p.m. - Optional networking lunch
1:00 p.m. - Optional Lean Service Design Workshop
Location
The Westin BWI, 1110 Old Elkridge Landing Road, Linthicum Heights MD 21090
Refunds for cancellations will not be granted after September 20, 2012.